As international business trends continue to evolve, so will the aviation industry. Private jet travel has been a significant part of the executive experience for decades, but what does 2018 mean for these passengers? Currently, about 1.2 million Americans are employed by the business aviation industry, generating $150 billion in economic activity per year. And many of these professionals are creating a new and exciting business aviation landscape. The following are some of the trends that are coming out of this shift.
- Millennial Market: There is no longer a certain age group that wants to charter a private jet. Young executives are now setting their sights on private jet charter. This means that companies are shifting their marketing to these younger demographics, giving them a convenient and luxurious experience.
- Charter Over Ownership: Private aircraft ownership is no longer the most attractive option for every market. This is why the industry will likely see a stronger preference for charter. This option allows professionals to have the private jet experience without the responsibilities of ownership.
- Tech Communication: Apps and blockchain are becoming more popular in today’s interconnected landscape. And aviation companies are implementing technology like this into their communications. Whether interacting with customers or other business organizations, connection is becoming more efficient.
- Fleet Management: When companies do want to own aircrafts, it’s becoming essential to hire a fleet management company. This allows executives to have their pick of their aircrafts while trusting management to a professional aviation company.
- VIP Programs: What are the perks of being a VIP? Aviation companies are creating more incentive to their frequent flyers, offering first picks on fleet options when they charter a private jet, luxurious cabin experiences, and trip planning services. This creates both customer loyalty and a closer connection.
The future of business aviation will become more convenient and connected, allowing jet travel to be more efficient. This will make private aircraft travel more attractive to a wider demographic and create closer partnerships. While 2018 will be an impressive and exciting year for business aviation, the coming years can be even more so.
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